Overview
This project aims to give visibility to victims and to question institutional and media practices that perpetuate violence. It focuses on revealing the systemic nature of the problem, highlighting how inequality and violence are embedded within social structures. The project is grounded in a human rights–based perspective and addresses a broad audience.
Service
Editorial
Web
Digital Design
The Challenge
The main challenge was to communicate a complex and sensitive issue in a way that was both impactful and accessible. It required translating extensive case research and data into a visual language capable of exposing social indifference without sensationalizing the subject, while maintaining clarity, respect, and emotional depth.
The Solution
Following in-depth research of cases in Argentina between 2015 and 2025, we developed a series of editorial pieces that combine data-driven content with a clear yet dense visual aesthetic. Through careful typographic choices, structured layouts, and accessible language, the project builds a strong narrative that invites reflection and critical engagement.
The Result
The project takes shape as an interconnected editorial ecosystem, where each format functions as a different entry point to the same narrative. From printed matter to digital and social platforms, the system expands across a commemorative book, a tabloid, a website, an Instagram feed, an experimental calendar, and a typographic poster. Together, these pieces construct a layered visual discourse that amplifies visibility, reinforces memory, and invites critical reflection across multiple contexts and audiences.
